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IBM Business Analytics Midmarket Foundational Sales Mastery Test v2 Sample Questions:

1. What is the maximum number of IBM Cognos Express Performance Management users permitted if the customer buys an IBM Cognos Express Performance Management Connector?

A) 150
B) 50
C) 100
D) No limit

2. When selling into an organization, what do you need to know from each individual on the customer team involved with the project?

A) How does the project impact their jobs
B) What products do they prefer
C) What is their role and individual agenda
D) What is their role in the project

3. Identify the offering that is NOT a part of the IBM Midmarket portfolio:

A) IBM SPSS Modeler
B) IBM SPSS Data Collection
C) IBM Cognos Express
D) IBM Social Media Analytics

4. What are the 3 (three) key messages for the overall Business Analytics Midmarket value proposition?

A) Easy to use. Simple to install. Priced right
B) Easy, Complete. Priced right
C) Simple, Complete. Affordable
D) Breadth, Depth, Easy to buy

5. What would be a good next step to develop the relationship with the customer after the sale?

A) Recommend entitlement expansion immediately after closing
B) Create a case study directly after the sale closes
C) Create a case study based on their successful implementation
D) Offer a blanket discount on future purchases

Solutions: