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CIMA Managing Finance in a Digital World Sample Questions:

1. Mita has set up a number of food shops and spends a lot of her time finding suitable staff Her key strength is going to farmers' wholesale markets and selecting her suppliers She also carries out all the accounting functions and maintains the shops by acting as her own caretaker, carrying out repairs and maintenance at the weekends Which aspect of the work would Mita be LEAST LIKELY to outsource?

A) Human resources
B) Accounting
C) Sourcing the suppliers
D) Repairs and maintenance

2. A company offers life coaching and self-improvement training. As part of its promotion strategy, the company sends out free, heavily branded, daily motivational emails to all of its subscribers. It actively encourages its subscribers to forward its emails on to other contacts, provided the emails are not changed in any way. Which of the following marketing strategies is described above?

A) E-marketing
B) Viral marketing
C) Experiential marketing
D) Guerilla marketing

3. A decision has been made to close down a branch of a restaurant.
Which of the following is quantitative information produced by the finance function that will have supported this decision being made?

A) A listing showing the number of employees who will lose their jobs.
B) A costing of the total redundancy payments that will need to be made.
C) A graph showing declining profitability of the branch.
D) A map showing the locations of the suppliers.

4. The structure of an organisation is likely to change as the organisation develops and grows. Which type of structure is associated with an organisation which is in its early days?

A) Matrix
B) Functional
C) Divisional
D) Entrepreneurial

5. Fusion is predicted as one of the characteristics to define the Fourth Industrial Revolution.
What is meant by fusion' in the context of the Fourth Industrial Revolution?

A) Nuclear energy is likely to be the most widely used form of fuel as it becomes increasingly safe.
B) Machines and workers will continue to unite as workers increasingly swap roles with machines
C) Cyber and physical systems will continue to merge becoming increasingly autonomous.
D) Supply chains across the globe will continue to merge becoming increasingly specialist.

Solutions: